JUNOCO is a skincare e-commerce. I am working as a UX/UI designer & visual designer in this company. The company was rebranding itself when I joined.
For the marketing part, my work is figuring out the new branding and creating marketing assets (including email campaigns and ads) that fit the new branding.
Below are some of the selected works I did.
Because of rebranding, the company is demanding new Ads on google and Facebook. I give ads idea and concepts, make story boards, select images and video clips, and creates ad images and video.
I am in charge of the company’s email marketing.My work include weekly newsletters and email for customer journey ( post-order email, welcome email…).
Based on the old branding style and the new branding style, I have made two version of email templates to fit the brand guidelines.
#TOBEHUMAN
JUNOCO initiated a skin positivity campaign #ToBeHuman to encourage people to embrace their real skin.I was in charge of posters, email, and a part of influencer outreach. The event itself was successful. A lot of influencers and customers came to the events. The campaign was shared by Estee Lauder’s global visual director in “beauty renaissance” as a case study for a new way of connecting with customers.
JUNOCO initiated a skin positivity campaign #ToBeHuman to encourage people to embrace their real skin.I was in charge of posters, email, and a part of influencer outreach. The event itself was successful. A lot of influencers and customers came to the events. The campaign was shared by Estee Lauder’s global visual director in “beauty renaissance” as a case study for a new way of connecting with customers.
